“Whether you succeed or not is irrelevant, there is no such thing. Making your unknown known is the important thing.”Georgia O’Keeffe
As far as generating interest in my work and trying to publicise my work I decided to take the direct approach. Having completed my Linocuts as part of the Beacon Art in Context Module I decided to try a kickstarter campaign (see previous blog).
My campaign was successful and from an initial target of £100.00 I was able to generate £296.00. During May and June I will be completing the commissions and sending them out to customers from Newcastle, Amsterdam, Japan and America. I hope that these people may want to buy additional works of mine in the future.
As far as direct commisions are concerned I have painted two portraits, one for a friend of her new baby granddaughter and another for a Senior Civil Servant, as a leaving gift.
I also decided to visit to visit some local galleries. In each of these places I physically went in and spoke to them directly.
Bistro Du Parc in Tynemouth is an eclectically decorated cafe next to the park. They serve nice sandwiches, delicious cakes and have regular art exhibitions. I asked the owner how they decide on what to hang. She gave me the relevant information of who and how to contact them and how they put their choices together.
I contacted the art curator at Bistro Du Parc and included a small example of my work. I recieved a reply outlining what they want to showcase this year and that they are interested in working together when the covid 19 restrictions are lightened.
At Gallagher and Turner, whilst I was in looking at one of their recent exhibitions, I spoke to the owner. She invited me to submit some of my work for consideration when I felt ready.
I went in to the Saville Exchange in North Shields to ask if they would put up some of my business cards, relating to my Kickstarter campaign. The gentleman I spoke to was not only pleased to take my cards and chatted to me about his art, he also explained that they hold exhibitions and gave me the relevant contact information.
At the Biscuit Factory in Newcastle they explained giving me the relevant contact information, what kind of art they are interested in promoting and their commision rates.
At the Side Gallery in Newcastle, they invited me to bring in a portfolio of my work and what additional information I would need to supply. They were also very generous in telling me of other venues of potential interest and income.
I also decided to contact D. Grice, an artist whose work I have seen and admired at the Biscuit Factory. She was kind enough to respond outlining how she gained commissions and generated sales.
Going forward, I hope to be able to further my investigations and follow up some leads once the social distancing restrictions are removed.